Tips and Tricks for Reducing Customer Churn

Ever wondered how top companies tackle churn?

Discover how Varda Tirosh, Chief Customer Officer at Optimove, implemented a unique churn management framework that has revolutionized customer retention.

Click here to watch the episode on YouTube!

𝐇𝐈𝐆𝐇𝐋𝐈𝐆𝐇𝐓𝐒

- Varda's journey to developing a game-changing churn strategy.
- The role of deep customer engagement and data in fighting churn.
- Practical steps your team can implement to enhance customer success.

𝐀𝐁𝐎𝐔𝐓 𝐎𝐔𝐑 𝐆𝐔𝐄𝐒𝐓

Varda Tirosh, as Optimove's Chief Customer Officer, has been at the helm of client-facing teams, including Customer Success (CS), for more than a decade. Recognized as a trailblazer in establishing CS methodologies within Israel's Hi-Tech sector and broader CS community, her innovative approaches were showcased at a prominent CS conference last year.

🔗 You may connect with Varda via LinkedIn.

𝐔𝐒𝐄𝐅𝐔𝐋 𝐋𝐈𝐍𝐊𝐒

📑 Read: Greg Daines’ Customer Churn Research

🎥 Watch: What To Do When Mergers and Acquisitions Take Place

🎥 Watch: Mergers and Acquisitions Playbook for Customer Success

Recommended Tools:

https://www.zoominfo.com/
https://referral-ai.com/
https://builtwith.com/

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3️⃣ 𝘽𝙪𝙞𝙡𝙙𝙞𝙣𝙜 𝙤𝙧 𝙇𝙚𝙖𝙙𝙞𝙣𝙜 𝙖 𝘾𝙎𝙈 𝙏𝙚𝙖𝙢 𝙛𝙤𝙧 𝙩𝙝𝙚 𝙁𝙞𝙧𝙨𝙩 𝙏𝙞𝙢𝙚?
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📌 Visit our Website - CSM Practice

Chapters

• 0:00 Intro
• 4:03 Optimove’s Churn Situation
• 9:17 Framework - Expected vs Unexpected
• 14:25 How to implement the framework
• 16:29 Indicators and Making Predictions
• 20:34 Is there an antidote?
• 22:08 RED FLAGS
• 26:42 Recommendations