CSM Practice - The Customer Success Podcast
Want to learn more about Customer Success? On this Customer Success podcast we invite guests from all over the world to open up about their Customer Success strategies and provide you with tactical advice that you can use in your own organization to improve customer retention, increase solution adoption, expand upsell revenues, perfect your renewal processes and gain more advocates. Be sure to subscribe to our podcast to get notified when we upload a new podcast episode!
CSM Practice - The Customer Success Podcast
The Importance of Investing in CUSTOMER SUCCESS
The role of a strong Customer Success Team becomes even more critical after the economic downturn. Business strategies often change as companies quickly realize the importance of shifting their business model to from product-centric to a customer-centric one.
Coping with the new challenge of decreasing renewals and expansions is a reality many companies currently face. However, this is when they should hopefully realize the importance of their Customer Success team.
A while back, I’ve interviewed Nick Mehta, Gainsight’s CEO on the importance of doubling down on investments in Customer Success in economic downturn. Even though the interview was recorded in 2021, it is still very much relevant to most of us.
In this interview, we touch on important topics such as:
◾ The ROI of investments in Customer Success
Recommended customer success initiatives to invest in during economic downturn
◾ Listen to the full episode to learn more.
Listen to this podcast episode to get a full understanding of The Importance of investing in Customer Success.
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Additional Resources:
📑 Blog: The Importance of Investing in Customer Success
https://bit.ly/3wCNS0U
📑 Blog: Customer Training: The Secret to Scale in Customer Success
https://bit.ly/3v4fZ8G
📑 Blog: Coronavirus Impact on SaaS Customer Success (Survey Results)
https://bit.ly/3v3TsJb
📑 Blog: Churn Is Coming: 12 Learnings From A Survey Of SaaS CxOs
https://bit.ly/3IjVvff
📑 Blog: Going Back to Offense: 6 Things We Learned from Our Second COVID-19 SaaS Retention Survey
https://www.gainsight.com/bl
⏬ Infographic: Level up your Customer Success Strategy during a Global Crisis
https://bit.ly/4c14nEq
⏬ Download: Gainsight Free Book Offer
https://bit.ly/4bZOwWE
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Whenever you’re ready, here are three ways to build, optimize, or scale your Customer Success practice:
1. Enhance Your Customer Success Approach — Grab a free copy of our Customer Success templates and infographics to streamline your strategies. Click Here
2. Join Our YouTube Community — Explore Customer Success insights and strategies with industry experts. Learn from professionals about optimizing partner relationships in the tech sector. Click Here
3. Build Your CS Strategy — If you're a startup executive eager to elevate your Customer Success strategies, our Mastermind program is designed for you. Collaborate with leading customer success professionals to gain the clarity and tools needed to effectively implement and enhance Customer Success in your organization. Click Here
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