CSM Practice - The Customer Success Podcast

Making Your Product Roadmap Customer Centric

Irit Eizips & CSM Practice Season 2 Episode 29

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In this episode, we engage in a thought-provoking conversation with Alex Farmer, Founder of Customer Success Excellence - The Customer Success Awards. Alex recently developed a groundbreaking framework that offers a roadmap for businesses to achieve customer-focused products. By adopting a customer-centric approach, he successfully aligned customer success with the product lifecycle.

During the discussion, we'll explore the following key topics:

  • A brief introduction to the framework - Optimizing product roadmap lifecycle with Customer Success.
  • The driving force behind Alex Farmer's creation of a customer-centric product roadmap.
  • Identifying and overcoming roadblocks and challenges in implementing this innovative framework.
  • Strategies for removing friction in the customer journey to enhance overall success.
  • Understanding the rationale behind giving 50% share to Quarterly Roadmap Prioritization.
  • The significance of Monthly Enhancements Request Review and why all bugs aren't treated equally.
  • Step-by-step guidance on how to effectively implement Alex's customer-centric framework, involving engaging the product team, leveraging the arena, and sharing data insights.

Don't miss this compelling episode, where we delve into the realm of customer centricity in a product life cycle and seek answers to the most pressing questions from an industry expert. Plus, stay tuned for a critique of the framework on LinkedIn, offering additional insights and perspectives!

Watch the full video on YouTube: https://youtu.be/Nk7gwqvsdpA

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Additional Resources:

Download Alex Farmer's Slides: Optimizing Product Roadmap Lifecycle with Customer Success
https://bit.ly/3UYXnBG

🎥 Video: Want to be CUSTOMER-CENTRIC?
https://bit.ly/3cmfDk0

🎥 Video: How to Be a Customer-Centric Organization
http://bitly.ws/cUAA

🎥 Video: ROADMAP To Becoming a CUSTOMER-CENTRIC Organization
http://bit

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